COLUMBUS, OH (Oct. 28, 2009) — PMD Furniture Direct™ (PMD) today announced the launch of the company’s new franchise development Web site – www.pmdfranchise.com. The site will serve as the online hub for general information and franchise news. It will also provide specific insight from current owners to assist those interested in becoming franchise owners as PMD adds new owner-operators to its roster.
“As a result of the economy, and evident in the current employment statistics, seasoned executives are losing their jobs and those with management experience are accepting lower pay for the same or lower level jobs,” said Joe Armetta, chief marketing officer, PMD Furniture Direct.
“Now is the time for qualified professionals to take advantage of business opportunities like our franchise model. We have created a simple approach to franchising that fulfills Jeff Hosking’s [founder and CEO] vision to offer driven entrepreneurs the opportunity to earn a high income and build net worth in an effort to put them on the path to living the American Dream.”
User-friendly, the new Web site provides information for franchise prospects. It offers a step-by-step explanation of how the franchise system works, its benefits, and information about how to get involved. Resources such as the Franchise Kit, FAQs, and testimonials are also available and will be updated frequently.
“An online presence should be important to any company, whether communicating with customers, or in this case, potential franchise partners,” said Christine Mudd, founder, Frandeavor, a leader in franchise sales and development. “Not only will the site offer a wealth of information for prospective owner-operators, it can be used to qualify leads. PMD is dedicated to ensuring the success of its franchisees, and are confident that this site will be a key to that.”
PMD provides consumers with quality bedding and home furnishings at competitive retail prices. An affiliate of industry leader Power Marketing Direct, Inc., d/b.a PMD Furniture Direct, the company was recently created to offer additional benefits to entrepreneurs and to increase the success of PMD’s current business model through franchising. Since its inception, the company has experienced steady growth system wide.